Daymond John is on a mission — beyond finding the most promising start-up companies on the hit show Shark Tank. The branding expert wants to build awareness and understanding of dyslexia, which both he and his daughter have. John sees his dyslexia as part of why he has thrived: “Having
has been a gift. It taught me about adversity at an early age.”
Richard Branson had a hard time in school because of his dyslexia. But he actually credits dyslexia for his company’s results! The Virgin Group has succeeded in many areas from mobile phones to music to travel. Branson would look at and listen to ad materials rather than just read them. He says this made it easier to decide if a campaign would make a connection with the public.
Max Ash, child entrepreneur
When Max Ash was 8, he had an idea for a mug with a basketball hoop for tossing marshmallows into hot chocolate. That idea turned into The Mug With A Hoop™, a product that’s racked up over a million dollars in retail sales. Max, who has dyslexia and trouble with language processing, has a unique take on the world — and lots of ideas. And he’s set on bringing those ideas to market.
Reyn Guyer is a game whiz and creator of the Nerf ball. Guyer didn’t know until well into adulthood that dyslexia was causing his
trouble with reading
. It was only when his daughter was diagnosed with dyslexia that Guyer realized he had it, too. He was inspired to start Winsor Learning, an organization devoted to finding innovative ways to teach reading.
Barbara Corcoran, real-estate mogul
Barbara Corcoran has built a $5 billion empire in real estate. She’s also an investor in (and star of) Shark Tank. So where did all that ambition come from? Dyslexia was a driving force, according to Corcoran. “It made me more creative, more social and more competitive. There’s a great freedom to being dyslexic.” The key, she says, is to not let school struggles or grades define you.
Ingvar Kamprad, founder of IKEA
Flärdfull. Smörboll. Did you ever shop at IKEA and wonder about those intriguing Swedish names? You may have thought it was just a quirky sales gimmick, but it’s not. Ingvar Kamprad, the company’s founder, says his dyslexia makes it hard for him to remember product codes. So he created a system to associate product names with a visual image. It’s worked well — both for Kamprad and the company.
Paul Orfalea says his
and dyslexia were “learning opportunities.” And he says both helped him build a business empire. He says curiosity and
distractibility helped him see what was going on in all different areas of Kinko’s (now FedEx Office). He feels that he was able to focus on the big picture instead of small details. Seeing the big picture allowed him to build the printing and copying business.
Charles Schwab, businessman and investor
Charles Schwab, founder of the Charles Schwab Corp., credits his business achievements to a learning difference. And he didn’t even know he had it
until he was 40
! When his teenage son was diagnosed with dyslexia, Schwab realized his own trouble with reading was caused by dyslexia, too. But dyslexia also gave him some amazing out-of-the box problem-solving skills. Now the Charles and Helen Schwab Foundation supports education research.
David Neeleman, founder of JetBlue
David Neeleman always struggled in school. He found it hard to read, did poorly on tests, and
often felt “stupid.”
But his parents encouraged him to focus on what truly interested him: planes. He went on to launch and lead several airlines, most notably JetBlue Airways. Neeleman says his ADHD has given him the creativity and focus he needs to think out of the box. He just makes sure he’s surrounded with good people who can help him stay
organized and on task
Diane Swonk, economist and author
Diane Swonk is a top-level, go-to economist. She was the youngest president of the National Association for Business Economics. She also has dyslexia, which
impacts her ability to do math
reverses and transposes numbers
.) How does someone become a respected economist if she struggles with numbers? Swonk found ways to use her strengths. And along the way she proved that the teachers who called her “lazy” were wrong. Swonk is the author of The Passionate Economist: Finding the Power and Humanity Behind the Numbers.
Tommy Hilfiger, fashion designer
Tommy Hilfiger says that a big part of why he’s done well in fashion is the way he thinks. And the differences in Hilfiger’s thinking are partly due to dyslexia. The fashion icon
didn’t go to college
. But he credits his creative mind for helping him stand out from the competition. He also says that he still has to concentrate hard to read.
Stan Gloss has dyslexia and was called “stupid” and “lazy” in grade school. But he found his strength in business, launching a snow shoveling service at age 11. Today, he’s the CEO and co-founder of BioTeam, a multimillion-dollar company that builds supercomputers for scientists. Gloss credits his early difficulties for his thriving business: “Struggling in school teaches you to innovate to survive. That’s what I did.”
Dyslexia created challenges for Ben Foss in school. His mother read his textbooks to him. But dyslexia didn’t stop Foss from earning a dual degree — a JD/MBA — from Stanford University. The experience inspired Foss to create the Intel Reader, a mobile text reader that takes a photo of text and reads it aloud. Foss is also founder of Headstrong Nation, an organization serving kids and adults with dyslexia.