---
title: Entrepreneurship a perfect career path for kids with dyslexia, says Honest Tea CEO
description: Honest Tea CEO Seth Goldman says people with dyslexia are bursting with creativity, are flexible thinkers and are used to dealing with setbacks. Those traits can make for good entrepreneurs.
slug: entrepreneurship-a-perfect-career-path-for-kids-with-dyslexia-says-honest-tea-ceo
author: Geri Coleman Tucker
published: '2019-10-16T12:14:42.407Z'
thumbnail: https://cdn-images.understood.org/p0qf7j048i0q/62A023E3910048578EF698096B3D2EC6/8ed4ce39b509521a485d4e9eef4460cd/179538274.jpg
source_url: https://www.understood.org/en/articles/entrepreneurship-a-perfect-career-path-for-kids-with-dyslexia-says-honest-tea-ceo
lang: en
---

# Entrepreneurship a perfect career path for kids with dyslexia, says Honest Tea CEO

What does your child want to be when she grows up? If she has [dyslexia](https://www.understood.org/en/articles/what-is-dyslexia), she might want to add “entrepreneur” to her list.

Honest Tea CEO and founder Seth Goldman says many people with dyslexia are bursting with creativity. They’re used to dealing with setbacks and adversity. And they can be persistent and flexible thinkers. Those traits can serve them well in starting and running their own businesses.

Goldman writes in his [blog](https://www.coca-cola.com/us/en/brands/honest) and in [*Inc.* magazine](https://www.inc.com/seth-goldman/how-being-dyslexic-helps-shape-entrepreneurs.html) that this insight came to him during a panel discussion in Madison, Wisconsin. The day before the panel, Goldman visited his nephews who have dyslexia. He says he enjoyed seeing their artwork and sharing their “delightfully different” view of the world.

He also heard about the challenges they face in school. That reminded him of the challenges his own son Jonah faced when younger. (Jonah, who has dyslexia, is now a political science major at Colorado College.)

Goldman says he realized the entrepreneurs he met were all trying to build successful businesses by seeing things in a different way. Well, seeing things differently is what kids with dyslexia have to do every day, reasons Goldman.

Goldman hopes one day all kids with dyslexia will be identified early. And he hopes the education system will give them the tools they need to succeed. But until that happens, he writes:

“[D]yslexics who manage to make it through high school will … bring alternative thinking to society’s problems. [T]hey also will have already proved their [resilience](https://www.understood.org/en/articles/building-resilience-in-kids) because they’ll have overcome … academic and personal setbacks.”

Did you know that many entrepreneurs have learning and thinking differences? Find out more about business people with learning and thinking differences, like [Richard Branson and Charles Schwab](https://www.understood.org/en/articles/entrepreneurs-who-learn-and-think-differently).

*Any opinions, views, information and other content contained in blogs on Understood.org are the sole responsibility of the writer of the blog, and do not necessarily reflect the views, values, opinions or beliefs of, and are not endorsed by, Understood.*

---

## Explore related topics and articles

- [Entrepreneurs who learn and think differently](https://www.understood.org/en/articles/entrepreneurs-who-learn-and-think-differently) - Many entrepreneurs say that learning and thinking differently helped them thrive in business. Learn more about some of these creative entrepreneurs. Daymond John, investor and founder of FUBU Daymond John is on a mission beyond finding the most promising start-up companies on the hit show Shark Tank
- [Dyslexia and creativity: What you need to know ](https://www.understood.org/en/articles/dyslexia-and-creativity-what-you-need-to-know) - -  There are many examples of people who have dyslexia and are incredibly creative. -  While theres currently no evidence that proves people with dyslexia are naturally more creative than others, researchers are still studying this. -  There are things you can do to nurture your childs creativity.  
- [We can’t all be Richard Branson: The case for expanding dyslexia success stories](https://www.understood.org/en/articles/we-cant-all-be-richard-branson-expanding-our-dyslexia-success-stories) - We all know who they are. Richard Branson. Whoopi Goldberg. Gavin Newsom. The individuals who overcame dyslexia and other learning and thinking differences to become famous entrepreneurs, politicians, artists, athletes, scientists, filmmakers, media personalities and more. Theres no shortage of cult

---

<!-- structured-data -->
```json
[{"@context":"https://schema.org","@type":"WebPage","@id":"https://www.understood.org/en/articles/entrepreneurship-a-perfect-career-path-for-kids-with-dyslexia-says-honest-tea-ceo#webpage","url":"https://www.understood.org/en/articles/entrepreneurship-a-perfect-career-path-for-kids-with-dyslexia-says-honest-tea-ceo","description":"Honest Tea CEO Seth Goldman says people with dyslexia are bursting with creativity, are flexible thinkers and are used to dealing with setbacks. Those traits can make for good entrepreneurs."},{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"https://www.understood.org/en/articles/entrepreneurship-a-perfect-career-path-for-kids-with-dyslexia-says-honest-tea-ceo","name":"Entrepreneurship a perfect career path for kids with dyslexia, says Honest Tea CEO"}}]},{"@context":"https://schema.org","@type":"Article","datePublished":"2019-10-16T12:14:42.407Z","description":"Honest Tea CEO Seth Goldman says people with dyslexia are bursting with creativity, are flexible thinkers and are used to dealing with setbacks. Those traits can make for good entrepreneurs.","headline":"Entrepreneurship a perfect career path for kids with dyslexia, says Honest Tea CEO","url":"https://www.understood.org/en/articles/entrepreneurship-a-perfect-career-path-for-kids-with-dyslexia-says-honest-tea-ceo","publisher":{"@type":"Organization","@id":"https://www.understood.org/#organization","name":"Understood for All Inc","logo":"https://cdn-images.understood.org/p0qf7j048i0q/307jFAYQevghG8nQMCjh89/ccdbbec895765824db43f6d30b496e83/logo_lockup_navy.jpg"}}]
```