Media center
Understood is a one-stop media resource for expert insights on learning and thinking differences.
About Understood
Understood is a nonprofit focused on shaping the world for difference. We raise awareness of the challenges, skills, and strengths of people who learn and think differently. Our resources help people navigate challenges, gain confidence, and find support and community so they can thrive. Together, we can build a world where everyone can reach their full potential.
Contact us
If you’re a member of the media and would like to connect with Understood or interview an Understood Expert or a member of our leadership team, please email media@understood.org with the details of your request. We’ll get back to you shortly.
Executive thought leaders

Nathan Friedman
Co-President and Chief Marketing Officer, Understood
View bioleads the multifaceted brand strategy, product marketing, consumer engagement, communications, creative and production functions.

Rahul Rao
Co-President and Chief Technology Officer, Understood
View bioleads the engineering, analytics, information technology, process excellence, and project management teams at Understood.

Deb Wilson
Chief People and Culture Officer, Understood
View bioleads the human resources function for Understood, which includes talent acquisition, DEIB (diversity, equity, inclusion, and belonging), HR compliance and operations, employee experience, and people development.

Andrew Kahn, PsyD
Associate Director, Expertise and Strategic Design, Understood
View biois a licensed psychologist who focuses on ADHD, learning differences, anxiety, autism spectrum disorder, behavior, executive function, and emotional regulation.

Sarah Greenberg, MA, MEd
Vice President, Expertise and Strategic Design, Understood
View biois a licensed psychotherapist, leadership coach, and recognized leader in digital mental health and education technology.
Understood's blog
Want to know more? Check out our blog to get the latest news from Understood, read expert insights, personal stories, partnership announcements and more.
In the news
Resource spotlight
Press releases
- ADHD Unstuck is a free, self-guided activity from Understood.org to help women with ADHD boost their mood and build self-awareness around emotional regulation.
- Kara Ball has been selected as a recipient of the Bezos Courage and Civility Award, given by Jeff Bezos and Lauren Sánchez Bezos. As part of the award, Ball has directed $5 million to Understood.org to support inclusive STEM education.
- Despite the rate of new ADHD diagnoses among women nearly doubling in recent years, stigma persists. A first-of-its-kind study explores how podcasts are helping women with ADHD combat this stigma.
Research and surveys
- New research from Understood highlights the challenges that women with ADHD face in the winter season, including navigating winter holidays, New Years resolutions, and seasonal affective disorder.
- Learn how neurodivergence helps fuel creativity at work. This Understood study also offers insights on how to support people who learn and think differently — and how that support can lead to better ideas and better business results.
- The annual survey by Understood highlights the challenges and opportunities that neurodivergent people face in the workplace related to awareness, stigma and support.

