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Because differences are our greatest strength

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Our Leadership

Meet our leadership team

  • Fred Poses

    Chief Executive Officer and Co-Founder, Understood

    As the leader of Understood, Fred is committed to ensuring that everyone who learns and thinks differently can thrive.

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  • Nancy Poses

    Chair of the Board and Co-Founder, Understood

    Nancy Poses has dedicated her life to shaping the world for difference.

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  • Nathan Friedman

    Co-President and Chief Marketing Officer, Understood

    Nathan leads the multifaceted brand strategy, product marketing, consumer engagement, communications, creative and production functions.

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  • Rahul Rao

    Co-President and Chief Technology Officer, Understood

    Rahul leads the engineering, analytics, information technology, process excellence, and project management teams at Understood.

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  • Deb Wilson

    Chief People and Culture Officer, Understood

    Deb leads the human resources function for Understood, which includes talent acquisition, Diversity, Equity, Inclusion, & Belonging, HR compliance and operations, employee experience, and people development.

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More about us

Our mission

We believe everyone deserves to be understood. That’s why shaping the world for difference isn’t just one of our goals — it’s our main goal. Discover how we continue to work toward it by helping the 1 in 5 Americans who learn and think differently.

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Our partnerships

We work with a diverse group of partners, who all share our passion for shaping the world for difference. See how they collaborate with us on ways to advance our mission.

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