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Because differences are our greatest strength

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Understood is a one-stop media resource for expert quotes and insights on learning and thinking differences.

About Understood

Understood is a nonprofit focused on shaping the world for difference. We raise awareness of the challenges, skills, and strengths of people who learn and think differently. Our resources help people navigate challenges, gain confidence, and find support and community so they can thrive. Together, we can build a world where everyone can reach their full potential.

Fact sheet

Contact us

If you’re a member of the media and would like to connect with Understood or interview an Understood Expert or a member of our leadership team, please email with the details of your request. We’ll get back to you shortly.

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Executive thought leaders

  • Nathan Friedman

    Co-President and Chief Marketing Officer, Understood

    Nathan leads the multifaceted brand strategy, product marketing, consumer engagement, communications, creative and production functions.

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  • Rahul Rao

    Co-President and Chief Technology Officer, Understood

    Rahul leads the engineering, analytics, information technology, process excellence, and project management teams at Understood.

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  • Deb Wilson

    Chief People and Culture Officer, Understood

    Deb leads the human resources function for Understood, which includes talent acquisition, Diversity, Equity, Inclusion, & Belonging, HR compliance and operations, employee experience, and people development.

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  • Andrew Kahn, PsyD

    Associate Director, Expertise and Strategic Design, Understood

    is a licensed psychologist who focuses on ADHD, learning differences, anxiety, autism spectrum disorder, behavior challenges, executive function, and emotional regulation.

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  • Sarah Greenberg, MA, MEd

    Vice President, Expertise and Strategic Design, Understood

    is a prevention specialist who leads Understood’s network of 80-plus subject matter experts. She has worked with thousands of adults and families to improve their well-being.

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Understood's Blog

Want to know more? Check out our blog to get the latest news from Understood, read expert insights, personal stories, partnership announcements and more.

Read it here

Press releases

Research and surveys

  • New research from finds that ADHD in women is overwhelmingly misunderstood.
  • New research from highlights the challenges and opportunities that individuals with learning and thinking differences, such as ADHD, dyslexia, or dyscalculia, face in the workplace.
  • As children around the country return to school in coming months, the new "Back-to-School Study" conducted by and The Harris Poll found that enthusiasm for the back-to-school season differs significantly between parents.

Impact newsletter

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