Our Mission
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Our Mission

Shaping the world for difference.™

In the United States, 1 in 5 people have learning and thinking differences, like dyslexia and ADHD, and 1 in 4 adults have some type of disability. For many of these people, the world can feel like it’s built for a normal that doesn’t include them. Helpful resources and supportive communities can be hard to find, making everyday life even more difficult. We’re here to change that by connecting the people who face these challenges, and those who champion them, to resources, expertise, and communities that bolster confidence. Because with the right tools and support, people who learn and think differently will have a greater ability and opportunity to thrive.

Our Families, Educators, and Young Adults programs were created to serve the millions of people in the United States who learn and think differently, and our Workplace Initiative serves the 15 million working-age Americans with disabilities.

We’re dedicated to growing and shaping a world where everyone who learns and thinks differently feels supported at home, at school, and at work; a world where people with all types of disabilities have the opportunity to enjoy meaningful careers; a world where more communities embrace differences.

Because differences make the world worth exploring.

Differences define who we are.

Differences are our greatest strength.

What are learning and thinking differences?

Learning and thinking differences are variations in how the brain processes information and can affect reading, writing, math, focus, and following directions. We define these differences, like dyslexia and ADHD, as lifelong; unrelated to intelligence; causing delays in developing communication or learning skills; and diagnosable or identifiable by a professional.

Accessibility Statement

Respecting and understanding differences is at the core of our mission, what we do, and how we do it. We’re passionate about and dedicated to ensuring that our site is usable to everyone everywhere—regardless of ability, situation, or context. And, more importantly, this work encourages us to put what we preach into practice: Not only do more people benefit by making our site more inclusive, but our site is better because of it.

While we’re still early in our journey, we’re excited by the promise to make our products usable by everyone. We started with a few guiding principles that would make our content accessible and usable to as many users as possible without assumptions on how they may consume it. These principles informed decisions on choosing AMP, our web component framework, and creating Voyager, our design system. We even created a new font, UnderstoodSans, so that certain letters known to be troublesome are more distinguishable and hopefully more readable. Our 
principles are:

  • Decrease friction, increase access

  • Prioritize clarity

  • Improve, always

Our teams have undergone accessibility training and our site has had an initial audit (where testing was performed both with automatic accessibility testing tools and screen reader users to identify issues). Improvements are in progress and will be ongoing.

We are far from done and plan on continuing to evolve our site to make it as accessible as possible. In the meantime, we'd love to hear your thoughts. What kind of information is most helpful to you? How can we all be better advocates in this space? Find us at accessibility@understood.org.

If you do encounter an accessibility issue, please use u.org/request

Thanks for your patience and support!

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